Adapted to English from an article originally published on the Belov Group website.
Recently, the Belov Group consolidated a new support and sponsorship policy, presenting to society the affinity areas and main requirements that projects and institutions must demonstrate for the establishment of new cultural, educational, environmental, sports, and other partnerships.
The document that presents the support and sponsorship policy and establishes guidelines and rules to optimize the evaluation and selection of proposals, which may or may not use tax incentives, is available on a dedicated page of the website – click here to learn more.
The Belov Group believes that healthy business growth reflects the economy, the generation of jobs and income, and the transformation of the market with innovation and excellence, which the corporation has provided over decades. The expansion and solidity of the business, governance, structure, and relationship with stakeholders are results of the commitment to employees, customers, partners, and suppliers.
The investment extends to the environment and neighboring communities, and the association between brands, ideas, and purposes enhances intangible values, as demonstrated by the experience with Ilê Aiyê and its various accomplishments throughout 2025, such as the 44th Night of Black Beauty (Noite da Beleza Negra) (photo), the Martagão Gesteira Hospital and its important actions to combat infant mortality, and the Brazilian Navy's Training Ship, which is touring several countries disseminating knowledge and history, among other supported programs and projects.
The season for selecting new alliance proposals with the Belov Group is approaching, and proponents have until the end of October to submit the necessary documentation. The evaluation committee advises that the main points requested in the document should be presented, as well as prospects that complete and reinforce the application.